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Keep reading for the top social media trends to inspire your social media strategy in 2026. Stay ahead in 2026 with the top social media marketing statistics on audience behavior, video, ads, influencers, ROI and platform trends. Global social media research summary updated 2025 from multiple sources: The most relevant statistics to help inform your social media marketing strategy. 🔎How to find social Discover key social media trends and benchmarks for 2025. From engagement rates to follower growth, we’ve outlined the essential cross-industry social media benchmarks so you can understand your What to measure in 2025: Social media benchmarks by industry The Content Benchmarks Report analyzed more than 3 billion messages from over 1 See how your brand measures up with our in-depth guide on social media benchmarks by industry. 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